Courtesy of JoelBirch.tumblr.com
We were stoked to team up with Illustrator, lyricist, front-man, all round frother and Unite rider Joel Birch to create a short clip on his artwork. This one was headed to Todd Quigley from QCD. Enjoy.
We’ll we’ve been doing a bit of filming lately around the local traps and thought we’d revisit Drew from twenty-11 filmed from similar locales. Enjoy.
Hunting through the vast files that we’ve accumulated recently, we came across a sequence previously overlooked. It’s no Trent Mitchell cover shot but still captures a pretty special moment between Hawaii virgin Sam Proctor on his final wave of his trip and a salt-of the-earth local bodysurfer.
We’ve leaked you enough of the new gear for you to have a solid idea of what coming so here’s the rest. This little gem finding it’s way to your local core store feels great between the fingers, so hit them up and ask if you can see it for yourself. Peace!
Chug with a hunger that can't be stopped.
During our little Hawaiian getaway we decided it would be a good idea to muck around with a little film body we had found. Somewhat a throwback to the true form of photography we thought. Well amongst the instantaneous gratification of the digital age we had forgotten about the tiny black rolls sitting in the bottom of our bags all until recently. Enjoy.
Our latest winter range features cut and sew garments and meticulous design taking inspiration from underground subcultures from which we were born. Our winter garments have been tagged and trimmed with the most precise detail and produced from the finest of materials. This winter range consists of printed tees, fashionable button up dress shirts, jackets and our ever-growing range of headwear. For more news as it comes to hand check us out on Instagram @Summersweat or search tag #Summerset. Stay posted for the entire range.
#KillingTime
#ShreddersVarsity
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Something new. Something official.
Whether you’re a believer in a higher denomination or not, you cannot dispute Easter for delivering. It’s almost uncanny that in recent memory the past few Easter’s have turned on the pump nation-wide and dished out some all-time conditions. Here’s just a small sample of what went down from the Sunny C to North NSW.
Young Lachie Cramise stomping backies.
Our boy Elliot Butler from Murwillumbah NSW has deservedly snagged LeBoogie mag’s online FULL BLEED with a mammoth punt at Dbah. The kid has been backing up a strong season in Hawaii by throwing his lanky frame out of some ridiculous ramps of late. More evidence to come in issue 11 of LeBoogie.
No pun left un-intended.
It’s a love/hate sort of relationship we have with the place. When other spots are too big or blown out to work we turn up knowing that we will be offered nothing more than a one way tube and sand for breakfast. On the other hand, there are times like these that make it worth the while.
Round 2 and 3 saw some amazing surfing go down with competitors unleashing on the Box end-bowl. But don’t take out word for it, check the highlights package courtesy of www.IBAWORLDTOUR.com
Drew focused up before scalping Mike.
Drew launches out of the Box bowl to progress into the top 16 with Jones Russel.
Ski chief Whitey on deck for the media crew.
The business end of things.
Big ups to our boy Drew Innocend, taking out his round 1 heat and progressing straight through to round 3. Pitted against world number 2 Mike Stewart and 2010 World Champ Amaury Lavernhe Drew was the first rider of the day to bust a series of backflips in quick succession and coast the rest of the heat getting a solid tube to seal the deal. Stay tuned at www.IBAWORLDTOUR.com/LIVE for live coverage of the event. Check the highlight’s package below and stick around till the end for Manny’s best “BOOM” yet!
Chris White on the job for the IBA repping the Dead Sleds snapback. Respect!
We’ll start by saying that this is not an attack on Kelly. After decades of rivalry between surfers and bodyboarders the IBA no longer needs to entertain the idea of having one of the world’s best surfers compete in our very own esteemed circuit. That was done with Jamie O’Brien in the 2009 Pipeline Comp. Jamie was very vocal about his despise of bodyboarding and one thing came to another and he was given a wildcard to the event at the expense of a deserving local bodyboarder. And you know what… he sucked. We’re sure even extremely talented surfer’s such a JOB will have to admit that they are two very different forms of wave riding. Aside from that, it may very well do more damage than good turning our tour into a farce of the surfing fraternity. So this is a plead to the IBA World Tour, just don’t do it. Leave this spot for the local talent.
We certainly hope not.
Catch this piece in the works soon to be at one local core store.
Heartbreaking stuff for our brethren at Inverted Bodyboarding Sunny Coast having been inundated with monumental rainfall and subsequent flooding. Not only that, Inverted Gold Coast was sadly subject to three break and enters in recent weeks. This is a heavy blow to two of the stores at the forefront of supporting our sport. So pop in to these stores and show your support to those who live to give it back.
Thought we’d leak this special piece for Winter, The Summerset Varsity. With a Melton Wool Body, Leather pocket trim, pressed metal buttons (not seen here) and silky innards this bad ass Jacket is guaranteed to keep you toasty through the winter months. We hope you enjoy this one.
#Summerset #ShreddersVarsity
Inner trim. #Summerset #ShreddersVarsity
Team Colours #Summerset #ShreddersVarsity
Catch a sneak peek into some detailed trim that we are putting into our new gear. We think you’ll be very pleased with this one. Out when it’s ready..
#WashedUp #Summerset
We’d like to introduce 2 new members to our growing cap range, The SS and the Trouble Makers snapbacks. Both caps are, once more, of the highest quality featuring 3d embroidery and official trimmings. Along with a re-release of the Dead Sleds and Unsinkable caps these will be found at www.bodboardshop.com, www.slicksanddecks.com, www.bodyboarders.com.au, www.bodyboardmart.com, Inverted Bodyboard Stores, Bodyboarders Surf Co, Emerald Surf City, Solid Bodyboard Store, Slicks and Decks and hopefully on our online store (should we manage to have remaining stock for ourselves). Do yourself a favour and check them out!
#TheSS #TroubleMakers #Unsinkable #DeadSleds
Elliot Butler, always a charmer around the fairer sex.
Elliot getting soul in Shark Cove.
Lachie, still chasing caves even when it's flat.
We were super psyched to see Chris White, creator of the hugely successful Tension series, Grow Up, Blow Up and now Throwdown flicks rocking the Summerset Dead Sleds snapback on the North Shore this season. Whitey has left a huge impact on the sport as a film maker, rider, funnyman and innovator and now store owner and get’s our respect, BIGTIME.
Whitey on the job at Waimea
#Summerset #DeadSleds
